Heart Space Connection
With this multifaceted project, we teamed up with the client to bring their business vision to life. Creating a visual communication strategy, we created a logo, packaging designs and an online space that is filled with the brand’s warmth and nurturing values.
The Project
Eve, the visionary behind Heart Space Connection, has over a decade of experience as an energy healer and holistic therapist. Her mission with Heart Space Connection is to empower women to reignite their inner passion, discover their purpose and tap into their innate strength. We think that’s pretty awesome!
But even though Eve was reaching her ideal audience on social media and spreading the word about her amazing services, she came to understand the importance of branding and a website as the hub of her online presence.
The Equip Solution...
BRANDING & PACKAGING
The project kicked off with branding – think logo design, business cards, packaging and t-shirts. A visual language was created for Heart Space that embodies a “natural elegance” and reflects the essence of the brand. This was then carried through to all communication touch points including social media and events.
WEB DESIGN & DEVELOPMENT
Crafting a visually captivating and welcoming website was important to the client to showcase their holistic therapies and wellbeing products. With the integration of a booking system for classes, as well as events, the website was now able to become a hub for their digital marketing and take advantage of their existing social network.
GROWTH & ONLINE COURSES
This shift in communication marked a big step forward for Heart Space, blending elements of branding with their new digital home, to create a seamless and engaging experience for their audience. But why stop there? Seeing an opportunity to impact their market in a new way, our client seized the opportunity to create an online course which we integrated seamlessly into their website. Through collaborative brainstorming and diligent execution, we not only met, but exceeded our client’s expectations, ensuring a sophisticated online experience.
The Result
Our client transitioned from a basic business concept and domain name to a polished brand, packaging and a website, that truly represents their values and radiates warmth and sophistication.
They now proudly share their online presence, feeling empowered and confident in their digital identity.
Pages were ranking on the first page in Google search results for 3 of the keywords being targeted after just 2 weeks
The client landed 2 large collaboration opportunites for well being services
Gained 3 retail stockists for Cacao products
"I’ve had 3 clients signed up for the course comment on how great the website is.”
“Equip’s talent for bringing my ideas to life and enhancing my brand presence was really impressive!
I can’t thank them enough for their incredible work and unwavering dedication to my success.”
Eve – Heart Space Connection
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